Posted by Benay on Jul 28, 2014 in 3. Creating Coaching Products | 2 comments
There are thousands of coaches out there, with more and more coming online every day.
So, what makes you different? Why should a client choose you over another coach?
To survive and thrive as a coach today, customers need to easily understand what you are all about and have enough access to what you do to make good decisions about further investing in you as a coach or not.
To do this you really need to have a clear, specific niche complimented by a suite of aligned products. The different price points make you more easily accessible to your audience.